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The responsiblity of branding an icon
The famous Oxo cubes get a refresh (AS SEEN IN PACKAGING EUROPE – MARCH 2015) OXO can truly be called a British heritage brand with over 100 years of history and a place in the majority of kitchen...
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Müller Unveils New Müllerlight Goodies Range Designed by US – as seen in F&B...
Müller has extended its Müllerlight light product range following a period of growth at the dairy food brand. Available From 8th March in three delectable flavour combinations, new Müllerlight Goodies...
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We have been voted No.1 Elite Agency in The Drum Design Census 2015!!
http://www.thedrum.com/designcensus2015/elite
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FIVE THINGS TO LOOK OUT FOR IN THE FUTURE!
By Alex Butenko This month I was tasked with briefing back some insights from FutureFest – a fascinating event, which gathers some of the planet’s most radical thinkers, makers and performers, who...
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Gender Equality and Diversity: Inspiring Women to Vote – As seen in the...
For me, the last couple of months there has been a lot of reflection on issues of gender equality and diversity.I recently attended a couple of great events around women in Leadership which were...
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Innovation in Mens Baking – As seen in The Grocer
Baking isn’t just for girls (just look at Paul Hollywood). In fact, men are more likely than women to be among the group of hardcore bakers that don a pinny more than once a week to cook up something...
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Connecting with consumers: the neuroscience of brand design – As seen in The...
The natural natural predisposition to things that feel human has been leveraged by designers on everything from Henry vacuum cleaners to Bonne Maman jam. Procter & Gamble recently hit the...
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Congratulations Stuart Humm on being voted in The Drum as one of the top 100...
The Drum Designerati, sponsored by Workfront, is an annual platform celebrating the UK’s most influential designers. With designers coming from all sorts of industries, from auto design, to fashion,...
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What’s the Brand Impact of the Kraft and Heinz Merger?
Vicky Bullen, our CEO speaks to the Little Black Book. The merger of Kraft Foods and HJ Heinz, as the biggest deal of 2015 so far, has captured column inches devoted to discussing the pros and cons of...
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